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Advertising - General

People have bought and sold goods since ancient times, and they have advertised their goods for sale for just as long. Ancient Egyptians used steel carvings and papyrus signs to advertise their wares. Romans put up posters on walls to advertise gladiator events, and in the Middle Ages, town criers would call out when and where local open markets would be held.

Advertising changed dramatically with the invention of the printing press around 1440. Print advertising suddenly became affordable, allowing businesses to reach many more people through newspapers and fliers than they ever had before. Classified ads first appeared in 1631 in France, and the first promotional product was a clothing button from 1789 commemorating the election of George Washington as the first president of the United States. Later, Sears ran the first direct marketing campaign in 1891 when it mailed postcards to 8,000 potential customers. The 20th and 21st centuries have seen a rapid expansion in advertising, including radio, television, and internet ads.

Promotional products are of particular interest to collectors of advertising memorabilia. These are often souvenirs or household items that include a brand logo. The Buddy Lee jeans doll, Budweiser neon lights, or a deck of Marilyn Monroe playing cards are a just a few examples of collectible promotional products.

Recommended Items at Auction

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Rare Green River Whiskey Store Countertop Advertising Display
Apr 14, 6:00 PM EDT
Rare Green River Whiskey Store Countertop Advertising Display
by Caswell Prewitt Realty, INC
Est: $0- $0
$25026 Bids
D-X Motor Oil Double Sided Porcelain Enamel Advertising Sign
Apr 13, 9:00 AM CDT
D-X Motor Oil Double Sided Porcelain Enamel Advertising Sign
by Matthew Bullock Auctioneers
Est: $200- $400
$45016 Bids
Salesman sample Globe windmill tail
Apr 13, 9:00 AM EDT
Salesman sample Globe windmill tail
by Chupp Auctions & Real Estate, LLC
Est: $100- $200
$1,00016 Bids
Zeno Gum Display in Oak Case
Apr 14, 6:00 PM EDT
Zeno Gum Display in Oak Case
by Caswell Prewitt Realty, INC
Est: $0- $0
$22014 Bids
Ward's Lemon Crush juice dispenser
Apr 16, 9:00 AM EDT
Ward's Lemon Crush juice dispenser
by Wehrly's Auction Service
Est: $0- $0
$19013 Bids
BIG CARAMEL FLIP - vintage advertising card box frame measurements: 83 x 46 x 5cm
Apr 21, 8:00 PM AEST
BIG CARAMEL FLIP - vintage advertising card box frame measurements: 83 x 46 x 5cm
by Lawsons
Est: AUD400- AUD600
AUD22013 Bids
Dinner for two at Gramercy Tavern (NYC)
Apr 15, 8:00 PM CDT
Dinner for two at Gramercy Tavern (NYC)
by Link Auction Galleries
Est: $100- $400
$55011 Bids
Tin Helmar Turkish Cigarettes Sign
Apr 14, 6:00 PM EDT
Tin Helmar Turkish Cigarettes Sign
by Caswell Prewitt Realty, INC
Est: $0- $0
$11010 Bids
1939 Kentucky Derby Glass
Apr 28, 6:00 PM EDT
1939 Kentucky Derby Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$3,05010 Bids
1940 Kentucky Derby Glass
Apr 28, 6:00 PM EDT
1940 Kentucky Derby Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$5,10010 Bids
Old Reliable Coffee Sign
Apr 16, 9:00 AM EDT
Old Reliable Coffee Sign
by Wehrly's Auction Service
Est: $0- $0
$9010 Bids
Framed Prosperity Whiskey Advertisement dated 1897
Apr 14, 6:00 PM EDT
Framed Prosperity Whiskey Advertisement dated 1897
by Caswell Prewitt Realty, INC
Est: $0- $0
$709 Bids
QUART OIL CAN PHILLIPS 66 TROP ARTIC MOTOR OIL
Apr 22, 6:00 PM CDT
QUART OIL CAN PHILLIPS 66 TROP ARTIC MOTOR OIL
by Millers Auction Co.
Est: $0- $0
$1508 Bids
QUART OIL CAN UTOCO PERMALUBE SALT LAKE CITY UTAH
Apr 22, 6:00 PM CDT
QUART OIL CAN UTOCO PERMALUBE SALT LAKE CITY UTAH
by Millers Auction Co.
Est: $0- $0
$1508 Bids
Myers Pumps sign, all original
Apr 13, 9:00 AM EDT
Myers Pumps sign, all original
by Chupp Auctions & Real Estate, LLC
Est: $100- $200
$3258 Bids
"Sundrop Cola" Beverage Tin Thermometer
Apr 18, 10:00 AM CDT
"Sundrop Cola" Beverage Tin Thermometer
by Donley Auction Services
Est: $250- $350
$2258 Bids
QUART OIL CAN UTOCO PREMIUM SALT LAKE CITY UTAH UT
Apr 22, 6:00 PM CDT
QUART OIL CAN UTOCO PREMIUM SALT LAKE CITY UTAH UT
by Millers Auction Co.
Est: $0- $0
$1508 Bids
FULL QUART OIL CAN FRONTIER STRATO LUBE DENVER CO
Apr 22, 6:00 PM CDT
FULL QUART OIL CAN FRONTIER STRATO LUBE DENVER CO
by Millers Auction Co.
Est: $0- $0
$1758 Bids
QUART OIL CAN SINCLAIR OPALINE DINOSAUR
Apr 22, 6:00 PM CDT
QUART OIL CAN SINCLAIR OPALINE DINOSAUR
by Millers Auction Co.
Est: $0- $0
$808 Bids
Vintage Texaco Advertising 5 Gallon Oil Can
Apr 13, 10:00 AM MST
Vintage Texaco Advertising 5 Gallon Oil Can
by EJ'S Auction & Appraisal
Est: $0- $0
$1108 Bids
Victoria motorbike enamel sign, Nuremberg, around 1930
Apr 20, 10:00 AM CEST
Victoria motorbike enamel sign, Nuremberg, around 1930
by Pari Auktionen
Est: €1,500- €1,800
€1,0007 Bids
Rare 1949 Kentucky Derby Error Glass
Apr 28, 6:00 PM EDT
Rare 1949 Kentucky Derby Error Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$4257 Bids
QUART OIL CAN SKELLY PREMIUM ANTI FREEZE
Apr 22, 6:00 PM CDT
QUART OIL CAN SKELLY PREMIUM ANTI FREEZE
by Millers Auction Co.
Est: $0- $0
$907 Bids
QUART OIL CAN DERBY HIGH FILM WICHITA KANSAS KS KAN
Apr 22, 6:00 PM CDT
QUART OIL CAN DERBY HIGH FILM WICHITA KANSAS KS KAN
by Millers Auction Co.
Est: $0- $0
$2257 Bids

Sellers Who Sell Advertising - General


Millers Auction Co.

Millers Auction Co.

Donley Auction Services

Donley Auction Services

Pari Auktionen

Pari Auktionen

Atlee Raber Auctioneer

Atlee Raber Auctioneer