Cookie Policy
INVALUABLE LLC COOKIE NOTICE
Last Updated: July 15, 2026
Our cookie policy details what information we collect through cookies, how long we retain it, the legal basis for doing so, and how we use it to improve your experience on Invaluable. It also explains your rights and choices regarding cookies and similar tracking technologies, including how to opt out.
Like most sites, Invaluable uses cookies, web beacons, and similar technologies. These are small data files that help us provide a faster, more secure experience. They allow you to get on with buying or selling on Invaluable, without having to enter information like your username or password every time you use the site.
Data Controller
Invaluable LLC is the Data Controller for personal data collected through cookies and similar technologies on this website.
One Beacon Street, 15th Floor, Boston, MA 02108
General Email: privacy@invaluable.com
Data Protection Officer: dpo@invaluable.com
What are cookies, web beacons, and similar technologies?
Like most sites, we use technologies that are essentially small data files placed on your computer, tablet, mobile phone, or other devices (referred to collectively as a “device”) that allow us to record certain pieces of information whenever you visit or interact with our sites, services, applications, messaging, and tools, and to recognize you across devices.
The specific names and types of the cookies, web beacons, unique identifiers, and similar technologies we use to collect information (e.g. about the pages you view, the links you click, and other actions you take on our Services, within our advertising or e-mail content) may change from time to time. In order to help you better understand this Policy and our use of such technologies we have provided the following limited terminology and definitions:
Cookies – Small text files (typically made up of letters and numbers) placed in the memory of your browser or device when you visit a website or view a message. Cookies allow a website to recognize a particular device or browser. There are several types of cookies:
- Session cookies expire at the end of your browser session and allow us to link your actions during that browser session
- Persistent cookies are stored on your device in between browser sessions, allowing us to remember your preferences or actions across multiple sites
- First-party cookies are set by the site you are visiting
- Third-party cookies are set by a third-party site separate from the site you are visiting
- Cookies can be disabled or removed by tools that are available in most commercial browsers. The preferences for each browser you use will need to be set separately and different browsers offer different functionality and options
Web beacons – Small graphic images (also known as “pixel tags” or “clear GIFs”) that may be included on our sites, services, applications, messaging, and tools, that typically work in conjunction with cookies to identify our users and user behavior.
Similar technologies – Technologies that store information in your browser or device utilizing local shared objects or local storage, such as flash cookies, HTML 5 cookies, and other web application software methods. These technologies can operate across all of your browsers, and in some instances may not be fully managed by your browser and may require management directly through your installed applications or device. We do not use these technologies for storing information to target advertising to you on or off our sites.
Legal Basis for Processing (EEA and UK Users)
If you are located in the European Economic Area (EEA) or United Kingdom, we rely on the following legal bases for processing personal data through cookies:
- Strictly Necessary Cookies: Exempt from consent under Art. 5(3) of the ePrivacy Directive, as they are technically necessary to provide a service you have explicitly requested. We also rely on Art. 6(1)(b) GDPR (performance of a contract) and Art. 6(1)(f) GDPR (legitimate interest in operating a secure, functional website) where applicable. These do not require your consent.
- Functional, Performance/Statistics, and Marketing/Targeting Cookies: Processed on the basis of your consent (Art. 6(1)(a) GDPR). You may withdraw consent at any time using the Cookie Preference Center below, without affecting the lawfulness of processing prior to withdrawal.
Your choice and our use of cookies, web beacons and similar technologies
We offer certain site features, services, applications, and tools that are available only through the use of these technologies. You are always free to block, delete, or disable these technologies if your browser, installed application, or device so permits. However, if you decline cookies or other similar technologies, you may not be able to take advantage of certain site features, services, applications, or tools. You may also be required to re-enter your password more frequently during your browsing session. For more information on how you can block, delete, or disable these technologies, please review your browser or device settings.
You can manage your cookie preferences at any time using our Cookie Preference Center below:
Generally, these technologies allow our sites, services, applications, and tools to store relevant information in your browser or device and later read that information in order to identify you to our servers or internal systems. Where applicable, we protect our cookies and other similar technologies to help ensure that only we and/or our authorized service providers can interpret them by assigning them a unique identifier that is designed for interpretation only by us. We do not store any of your personal information on any of our cookies or other similar technologies.
Any personal information that we collect and store through use of these technologies is first obtained through notice and consent: We obtain your consent by providing you with transparent notice of use of the technologies and, to the extent described herein, providing you with the opportunity to make a choice to disable these technologies.
Our uses of such technologies fall into the following general categories:
- Essential Cookies. Cookies that are required for our websites, services, applications, and tools to function properly. These cookies help maintain security, support account authentication and sign-in, remember session information, enable core site features, and help prevent fraudulent or abusive activity. Without these cookies, certain features and services may not be available.
- Functional Cookies. Cookies that help us improve and personalize your experience when using our websites, services, applications, and tools. These cookies may remember your preferences, recognize you when you sign in, help us understand how visitors use our sites and communications, measure site performance, and support features that make our services more relevant and useful to you.
- Marketing Cookies. Cookies and similar technologies used to help us measure the effectiveness of our marketing efforts, understand engagement with our content and communications, and deliver relevant promotional content. These technologies may be used to understand how visitors discover and interact with our services and to improve the performance of our marketing campaigns.
Changing your settings for cookie or other information use
If you would like to opt-out of all types of cookie and tracking technologies we employ on our sites, services, applications, or tools, you may do so by using our Cookie Preference Center above, or by blocking, deleting, or disabling them as your browser or device permits.
Your Privacy Choices / Do Not Sell or Share My Personal Information
If you are a California resident or a resident of another U.S. state with applicable privacy laws, you have the right to opt out of the sale or sharing of your personal information, including through the use of cookies and similar tracking technologies for targeted advertising or cross-context behavioral advertising. To exercise this right, use any of the following methods on this page:
- Use the Cookie Preference Center above to opt out of Marketing and Targeting cookies
- Email: privacy@invaluable.com
We honor Global Privacy Control (GPC) browser signals as a valid opt-out of sale and sharing of personal information for California residents and residents of other applicable states.
We DO NOT sell or share personal information collected through cookies with third parties for their own commercial purposes.
Sensitive Personal Information
We do not use cookies or similar technologies to collect sensitive personal information as defined under the CCPA/CPRA (such as precise geolocation, racial or ethnic origin, or financial account information) for purposes other than those strictly necessary for the operation of our site.
Use of these technologies by authorized third-party service providers
We may work with third-party companies, commonly known as service providers, who are authorized to place third-party cookies, web beacons, or similar technologies for storing information on our sites or in our services, applications, and tools with our permission. These service providers help us to provide you with a better, faster, and safer experience.
These service providers may use these technologies to help us deliver content and advertising, and compile anonymous site metrics and analytics. These service providers are subject to confidentiality agreements with us and other legal restrictions on their use or collection of any personal information. Third-party cookies are covered by the third parties’ privacy policy.
Ad networks and exchanges operated by authorized third parties
We may use third parties, such as advertising networks and exchanges, to allow us to serve you advertisements. These third-party ad networks and exchange providers may use third-party cookies, web beacons, or similar technologies to collect information. They may also collect your device identifier, IP address, or identifier for advertising (IDFA). The information that these third parties collect may be used to assist us in providing you with more relevant advertising that we serve on our sites or elsewhere on the web, and as described above. Third-party cookies are covered by the third parties’ privacy policy.
Data Retention
The retention period for each cookie is listed in the Cookie Declaration table below. In general:
- Session cookies are deleted when you close your browser.
- Persistent cookies remain on your device for the period stated in the declaration table, after which they expire automatically.
- You may delete cookies at any time through your browser or device settings, or via our Cookie Preference Center above.
International Data Transfers
Some of the third-party service providers we use (including analytics, advertising, and other providers) are located outside the European Economic Area (EEA) or United Kingdom. When personal data collected through cookies is transferred to these providers, we ensure appropriate safeguards are in place, including:
- Standard Contractual Clauses (SCCs) approved by the European Commission (2021) and the UK International Data Transfer Addendum (IDTA) as applicable
- The EU–US Data Privacy Framework or UK–US Data Bridge where the recipient is certified
- Adequacy decisions where the European Commission has deemed the recipient country adequate
For more information about the safeguards applicable to a specific provider, please contact us at privacy@invaluable.com.
Your Privacy Rights
EEA / GDPR Rights: If you are located in the EEA, you have the right to:
- Access the personal data we hold about you
- Rectify inaccurate personal data
- Erase your personal data (right to be forgotten)
- Restrict processing of your personal data
- Data portability — receive your data in a structured, machine-readable format
- Object to processing based on legitimate interests or for direct marketing
- Withdraw consent at any time, without affecting the lawfulness of processing prior to withdrawal
- Lodge a complaint with your local supervisory authority (e.g., the ICO in the UK, or the relevant Data Protection Authority in your EU member state)
California Residents (CCPA/CPRA Rights): If you are a California resident, you have the right to:
- Know what personal information we collect, use, disclose, and sell or share
- Delete personal information we have collected from you, subject to certain exceptions
- Correct inaccurate personal information
- Opt out of the sale or sharing of your personal information
- Limit our use or disclosure of your sensitive personal information
- Non-discrimination for exercising your privacy rights
U.S. Multi-State Privacy Rights (Virginia, Colorado, Connecticut, Texas, and other covered states): If you are a resident of a state with applicable privacy laws, you may have the right to:
- Access personal data we hold about you
- Delete personal data we have collected
- Correct inaccurate personal data
- Opt out of targeted advertising, sale of personal data, and profiling in furtherance of decisions that produce legal or similarly significant effects
- Appeal a denial of your privacy rights request (see “How to Submit a Rights Request” below)
How to Submit a Privacy Rights Request
To exercise any of the rights described above, please email us at privacy@invaluable.com. You may also use the Cookie Preference Center above to manage your consent preferences directly. We will respond to verified requests within 45 days. If we are unable to fulfill your request within that period, we will notify you and may extend the period by a further 45 days where reasonably necessary. We will not charge a fee unless your request is manifestly unfounded or excessive.
Appeals: If your request is denied, you have the right to appeal our decision by emailing privacy@invaluable.com with the subject line “Privacy Rights Appeal.” We will respond to appeals within 60 days. If your appeal is denied, you may escalate to your state Attorney General.
Cookie Declaration
The following table lists the cookies currently in use on www.invaluable.com. You can change your consent preferences at any time using the Cookie Preference Center above.
Complaints and Supervisory Authority
If you have concerns about our use of cookies or personal data, you may contact us at privacy@invaluable.com. If you are located in the EEA and are not satisfied with our response, you have the right to lodge a complaint with the data protection supervisory authority in your country of residence or place of work.
Changes to This Policy
We may update this Cookie Policy from time to time. When we make material changes, we will update the “Last Updated” date at the top of this page and, where required by law, notify you via email or a prominent notice on our website. We encourage you to review this page periodically.


