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Advertising - General

People have bought and sold goods since ancient times, and they have advertised their goods for sale for just as long. Ancient Egyptians used steel carvings and papyrus signs to advertise their wares. Romans put up posters on walls to advertise gladiator events, and in the Middle Ages, town criers would call out when and where local open markets would be held.

Advertising changed dramatically with the invention of the printing press around 1440. Print advertising suddenly became affordable, allowing businesses to reach many more people through newspapers and fliers than they ever had before. Classified ads first appeared in 1631 in France, and the first promotional product was a clothing button from 1789 commemorating the election of George Washington as the first president of the United States. Later, Sears ran the first direct marketing campaign in 1891 when it mailed postcards to 8,000 potential customers. The 20th and 21st centuries have seen a rapid expansion in advertising, including radio, television, and internet ads.

Promotional products are of particular interest to collectors of advertising memorabilia. These are often souvenirs or household items that include a brand logo. The Buddy Lee jeans doll, Budweiser neon lights, or a deck of Marilyn Monroe playing cards are a just a few examples of collectible promotional products.

Recommended Items at Auction

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1940 Kentucky Derby Glass
Apr 28, 6:00 PM EDT
1940 Kentucky Derby Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$19,30031 Bids
1939 Kentucky Derby Glass
Apr 28, 6:00 PM EDT
1939 Kentucky Derby Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$8,20026 Bids
A Rare John Hauenstein Beer Tray
Apr 28, 11:00 AM MST
A Rare John Hauenstein Beer Tray
by Monarch Auction and Estate Services
Est: $2,000- $5,000
$86021 Bids
SOLO MARGARINE
May 03, 10:00 AM CEST
SOLO MARGARINE
by Wormser Reklame-Auktion
Est: €350- €500
€40012 Bids
SCHMIDT - APÉRITIF A BASE DE VIN
May 04, 9:00 AM CEST
SCHMIDT - APÉRITIF A BASE DE VIN
by Wormser Reklame-Auktion
Est: €600- €800
€85011 Bids
Rare 1949 Kentucky Derby Error Glass
Apr 28, 6:00 PM EDT
Rare 1949 Kentucky Derby Error Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$52510 Bids
1946 Kentucky Derby Glass
Apr 28, 6:00 PM EDT
1946 Kentucky Derby Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$11010 Bids
121+/- WISCONSIN BEER BREWERY BAR TAVERN MATCHBOOK
Apr 23, 6:00 PM CDT
121+/- WISCONSIN BEER BREWERY BAR TAVERN MATCHBOOK
by Millers Auction Co.
Est: $0- $0
$25010 Bids
473+/- BEER BREWERY TAVERN BAR MATCHBOOKS
Apr 23, 6:00 PM CDT
473+/- BEER BREWERY TAVERN BAR MATCHBOOKS
by Millers Auction Co.
Est: $0- $0
$27510 Bids
AMERICAN CIGAR STORE INDIAN MAIDEN ATTRIBUTED TO SAMUEL ROBB (1851-1928).
May 04, 11:00 AM EDT
AMERICAN CIGAR STORE INDIAN MAIDEN ATTRIBUTED TO SAMUEL ROBB (1851-1928).
by Amelia Jeffers
Est: $7,500- $15,000
$55010 Bids
118+/- ASSORTED BEER BREWERY BOTTLE CAP CROWNS
Apr 23, 6:00 PM CDT
118+/- ASSORTED BEER BREWERY BOTTLE CAP CROWNS
by Millers Auction Co.
Est: $0- $0
$2509 Bids
SWISS ARMY KNIFE MECHANICAL ADVERTISING SIGN
Apr 23, 6:00 PM CDT
SWISS ARMY KNIFE MECHANICAL ADVERTISING SIGN
by Millers Auction Co.
Est: $0- $0
$1759 Bids
Nesbitt's Beverage Pam clock
May 06, 9:00 AM EDT
Nesbitt's Beverage Pam clock
by Atlee Raber Auctioneer
Est: $10- $1,000
$1259 Bids
1951 Kentucky Derby Glass
Apr 28, 6:00 PM EDT
1951 Kentucky Derby Glass
by Caswell Prewitt Realty, INC
Est: $0- $0
$2208 Bids
DOUBLE CLAIRE
May 05, 11:00 AM CEST
DOUBLE CLAIRE
by Wormser Reklame-Auktion
Est: €200- €250
€1708 Bids
17 ASSORTED BREWERY BEER BAR TAVERN COASTERS
Apr 23, 6:00 PM CDT
17 ASSORTED BREWERY BEER BAR TAVERN COASTERS
by Millers Auction Co.
Est: $0- $0
$1008 Bids
12 BREWERY BEER ADV ENVELOPES PRE & POST PRO
Apr 23, 6:00 PM CDT
12 BREWERY BEER ADV ENVELOPES PRE & POST PRO
by Millers Auction Co.
Est: $0- $0
$2258 Bids
BEER BREWERY ITEMS FOAM SCRAPERS SLIDE RULE ETC
Apr 23, 6:00 PM CDT
BEER BREWERY ITEMS FOAM SCRAPERS SLIDE RULE ETC
by Millers Auction Co.
Est: $0- $0
$807 Bids
DST Chesterfield L&M Cigarettes flange sign
May 06, 9:00 AM EDT
DST Chesterfield L&M Cigarettes flange sign
by Atlee Raber Auctioneer
Est: $10- $1,000
$1257 Bids
7 WALL MOUNT BEER & SODA POP BOTTLE OPENERS
Apr 23, 6:00 PM CDT
7 WALL MOUNT BEER & SODA POP BOTTLE OPENERS
by Millers Auction Co.
Est: $0- $0
$707 Bids
1948 INDY 500 TRIPLE AAA CONTEST BOARD TECHNICAL COMMITTEE INDIANAPOLIS FELT ARM BAND
Apr 23, 6:00 PM CDT
1948 INDY 500 TRIPLE AAA CONTEST BOARD TECHNICAL COMMITTEE INDIANAPOLIS FELT ARM BAND
by Millers Auction Co.
Est: $0- $0
$2007 Bids
5 FOX HEAD & FOX HEAD 400 BEER GLASSES
Apr 23, 6:00 PM CDT
5 FOX HEAD & FOX HEAD 400 BEER GLASSES
by Millers Auction Co.
Est: $0- $0
$1257 Bids

Sellers Who Sell Advertising - General


Wormser Reklame-Auktion

Wormser Reklame-Auktion

Bright Star Antiques Co.

Bright Star Antiques Co.

Millers Auction Co.

Millers Auction Co.

Atlee Raber Auctioneer

Atlee Raber Auctioneer